Education & Coaching • Case Study
Tutorboss
A complete email, CRM and funnel building play. Lisa successfully runs a lean digital coaching business having consistently hit $300k year with her email list.

Key Results
$300k/Year
2 Months vs 12 Months
Digital Coaching Empire
The Challenge
Lisa from Tutorboss had built a successful tutoring business but was hitting a ceiling with one-on-one sessions. She wanted to scale beyond trading time for money and create a digital coaching business that could reach more students while generating higher revenue.
The main challenges were:
- Limited by hourly tutoring capacity
- No system for capturing and nurturing leads
- Difficulty pricing and selling higher-value coaching programs
- Lack of automated systems for client delivery
Our Comprehensive Approach
We built a complete digital infrastructure to transform Tutorboss from a traditional tutoring service into a scalable coaching empire:
1. Email Marketing & CRM Setup
- Implemented advanced email automation sequences
- Created segmented lists based on student needs and interests
- Set up behavioral triggers and personalized messaging
- Built a comprehensive CRM system for lead management
2. Funnel Development
- Designed a multi-step funnel from awareness to purchase
- Created lead magnets like "Study Success Blueprints"
- Developed webinar funnels for high-value program sales
- Implemented upsell and cross-sell sequences
3. Digital Product Creation
- Helped design and structure coaching mastermind programs
- Created supporting course materials and resources
- Developed pricing strategies for premium offerings
- Built automated delivery systems
4. Launch Strategy
- Planned and executed mastermind program launches
- Created urgency and scarcity marketing campaigns
- Implemented social proof and testimonial systems
- Coordinated multi-channel promotional efforts
The Results
The transformation was remarkable, with Lisa achieving her year-long goals in just 2 months:
- Annual Revenue: Consistently hitting $300k/year
- Launch Success: Sold out mastermind seats in weeks instead of months
- Business Model: Successfully transitioned to high-value digital coaching
- Scalability: Built systems that work without constant personal involvement
- Work-Life Balance: Reduced working hours while increasing income
Lisa's Experience
"We sold out for all our Mastermind seats within just a few weeks! A year milestone done in 2 months."
Key Success Elements
- Email List Leverage: Built and nurtured a highly engaged subscriber base
- Value-First Approach: Provided immense value before selling
- Premium Positioning: Positioned programs as high-value investments in education
- Automation Systems: Created systems that work 24/7 without manual intervention
- Community Building: Fostered a strong community around the coaching programs
The Lean Digital Business Model
What makes Tutorboss exceptional is how Lisa runs a lean operation that generates significant revenue:
- No physical location costs
- Minimal team overhead
- Scalable digital delivery
- Recurring revenue from coaching programs
- High-margin digital products
Long-term Impact
The email and funnel systems we built continue to generate consistent revenue streams:
- Automated lead generation brings in qualified prospects daily
- Email sequences convert prospects into paying clients
- The mastermind model creates strong client relationships and results
- Systems allow for multiple program launches throughout the year
This case study demonstrates how traditional service businesses can transform into scalable digital enterprises through strategic email marketing, funnel development, and premium program creation.